NEW ZEALAND’S PREMIERE FREEZE DRIED FOOD CO BACKS GODZONE
Tuesday 30th October 2018
Competitors in the world’s largest expedition adventure race, GODZone, will be well fed during Chapter 8 of the event with Back Country Cuisine coming on board to support the teams.
The pioneering freeze dried meal business is backing New Zealand’s premier adventure race being held in Canterbury from the 10th – 17th March 2019. Based in the country’s southernmost city, Invercargill, Back Country Cuisine has taken freeze dried food to the next level and is excited to be partnering with the event.
“At Back Country Cuisine we’re passionate about producing fast, lightweight nourishing food for adventurers, and GODZone competitors do adventure fast,” says Back Country Cuisine Marketing Manager Tony Caudwell.
“We’re really pleased to be building on our relationship with GODZone to become an official nutrition partner this year for Chapter 8 in Canterbury.”
Back Country Cuisine was established back in 1998 when it took over the freeze-dried meal business founded by the Alliance Freezing Company. Alliance was a pioneer in freeze-dry processing for military and commercial use.
Mr Caudwell says the company has grown significantly and part of that growth comes from focusing on products specific to adventure sports.
“ We have developed a large range of delicious freeze dried meals and accompaniments, that meet the low weight, high nutritional needs of even the most demanding adventurers.”
“As a company, we like to keep things local with many of the raw ingredients, including meat and vegetables, produced by food processors in Southland. Our region is something of a gourmet food box, and with our amazing world-class food producers, we are proud to source locally as much as possible.”
Back Country Cuisine products will be provided to GODZone teams at an undisclosed location on the 7-day course. GODZone Race Director Warren Bates says receiving food is always a highlight for teams at the event.
” The expedition adventure racing format requires teams to carry all their own gear and food with them while they navigate their way around the unknown course. Where possible, we like to provide a surprise meal somewhere out in a wilderness area, often after a long trekking or mountain biking leg, when teams are in dire need of some good sustenance. Back Country Cuisine is the perfect partner for this, and we are delighted to have them at the event.”
For more information: https://godzoneadventure.com
Back Country Cuisine Marketing Manager
Ph: +64 3 216 2001
GODZone Media Manager
Ph: +64 21 246 3342